Campaign Engineer
Company: Disability Solutions
Location: Princeton
Posted on: October 19, 2024
Job Description:
Working with UsChallenging. Meaningful. Life-changing. Those
aren't words that are usually associated with a job. But working at
Bristol Myers Squibb is anything but usual. Here, uniquely
interesting work happens every day, in every department. From
optimizing a production line to the latest breakthroughs in cell
therapy, this is work that transforms the lives of patients, and
the careers of those who do it. You'll get the chance to grow and
thrive through opportunities uncommon in scale and scope, alongside
high-achieving teams rich in diversity. Take your career farther
than you thought possible.Bristol Myers Squibb recognizes the
importance of balance and flexibility in our work environment. We
offer a wide variety of competitive benefits, services and programs
that provide our employees with the resources to pursue their
goals, both at work and in their personal lives. Read more:
.Position Summary:At BMS, digital innovation and Information
Technology are central to our vision of transforming patients'
lives through science. To accelerate our ability to serve patients
around the world, we must unleash the power of technology. We are
committed to being at the forefront of transforming the way
medicine is made and delivered by harnessing the power of computer
and data science, artificial intelligence, and other technologies
to promote scientific discovery, faster decision making, and
enhanced patient care.The Campaign Engineer Role is accountable for
the delivery and support of Campaign Management capabilities across
BMS US Commercialization business to enable their related
processes. Align with Commercial Campaign Capabilities Lead in
support of the Campaign Management platform and integrations with
internal and external systems.The CE will closely partner with IT
Commercialization Colleagues, IT Service Providers (EPAM,
Accenture, ZS), Application Vendors (Salesforce, OneTrust, Adobe,
Veeva), various BMS IT teams (Cyber Security, External Partner,
Data Privacy Office) and other functions to ensure proper ongoing
operations as well as deliver new or enhanced Campaign Management
capabilities. The CE is accountable for the successful delivery of
IT services, the development of technology plans, reporting
metrics, and continuous improvement initiatives focused on
effectiveness and cost reductions in operations. Manages the
strategic relationship with Business Capability Owners, IT Business
Partners, IT Service Managers and IT Service Providers. If you want
an exciting and rewarding career that is meaningful, consider
joining our diverse team!Desired Candidate Characteristics:
- Have a strong commitment to a career in technology with a
passion for healthcare
- Ability to understand the needs of the business and commitment
to deliver the best user experience and adoption
- Able to collaborate across multiple teams
- Demonstrated leadership experience
- Excellent communication skills
- Innovative and inquisitive nature to ask questions, offer bold
ideas and challenge the status quo
- Agility to learn new tools and processes Key Responsibilities:
- Accountable for build and run operations associated with the
Consent & Campaign Management platform.
- Responsible for IT service delivery for omni channel projects
and capability requirements.
- Establishes and measures unit performance metrics and ensures
resources are appropriately engaged to meet project
commitments.
- Closely partners with IT Business Partnering , IT Service
Integration and Enterprise Architecture to ensure alignment.
- Assists in developing strategic and collaborative partnerships
with Campaign Management vendors and service providers.
- Partners very closely with adjacent IT teams to ensure the
delivery and operations of digital capabilities and that Global
Marketing Applications capabilities are fully understood and
leveraged.
- Closely aligned on marketing campaign strategy, Journey set-up
and defined campaigns goals with business
- Campaign QA to ensure all strategic requirements are considered
as per standards
- Follow the best practices for campaign management, apply
technical knowledge to campaigns design and help formulate the
marketing campaign strategies
- Matrix leadership of IT resources in other IT functions:
responsible for ensuring that all IT functions are successful in
their delivery of services. Key matrix IT partner functions include
enterprise and data architecture, application support &
maintenance, program management, information & data management,
collaboration services and infrastructure services.
- Assist in defining 3-year digital capability roadmaps in line
with business roadmap & enterprise architecture strategy, focusing
on speed, quality, & cost.
- Provides technical thought leadership and negotiates technical
solutions with business areas Qualifications & Experience:
- 5 years of hands-on experience developing marketing
applications, campaign management solutions for email, SMS, Direct
Mail, web and mobile channels
- Demonstrated experience in designing and delivering campaign
management solution using Salesforce Marketing Cloud, Customer Data
Platform, Engagement Data and Website/CRM Integration
- Background working in or with a regulated industry. BioPharma
is a plus
- Excellent collaboration and communication skills to build
strong partnerships with business capability managers, IT
colleagues, external technology partners and service providers
- Deep analytical skills and logical thinking to identify and
resolve technical issues
- Ability to apply technical solutions to business processes and
implement defined business logics
- Demonstrated understanding of best practices in development and
building of campaigns, segments activation
- Experience with application maintenance and support as well as
troubleshooting application, Campaign execution and data related
issues
- Experience with Project Management and leading projects to
completion. Familiar with agile and scrum methodologies
- Experience managing offshore technical teams
- Experience with creating business process flows, application
workflows and architectural diagrams Understanding of
infrastructure setups and managing deployments ranging with varying
complexities.
- Knowledgeable with Project Security Reviews, Application
Vulnerability Assessments, Data Privacy Reviews and Data Privacy
policyTechnical Skills Requirements:
- Hands on experience with design/delivery of solution on
Salesforce Marketing Cloud using Email Studio, Mobile Studio,
Journey builder, Automation Studio involving integrations with
Salesforce Core and other platforms
- Experience with Salesforce Customer Data Platform is must,
demonstrated experience with segmentation and calculated insights
functionality
- Working knowledge of data models in Salesforce core and
Marketing Cloud connect
- Strong knowledge of programming languages such as AMPscript,
SOQL and JavaScript, Dynamic messaging scripts
- Experience with Interaction Studio (Personalization)
- Experience with integration with web platforms such as Adobe
Experience Manager and Salesforce
- Experience with OneTrust consent management is a plus
- Working knowledge of CRM platforms like Veeva is a plus
- Working knowledge of middleware platforms such as Mulesoft
- Experience with service support ticketing and configuration
management such as JIRA and ServiceNow
- Understanding of Web and Cloud Computing and Network Protocol
and Topology If you come across a role that intrigues you but
doesn't perfectly line up with your resume, we encourage you to
apply anyway. You could be one step away from work that will
transform your life and career. Uniquely Interesting Work,
Life-changing CareersWith a single vision as inspiring as
Transforming patients' lives through science--- , every BMS
employee plays an integral role in work that goes far beyond
ordinary. Each of us is empowered to apply our individual talents
and unique perspectives in an inclusive culture, promoting
diversity in clinical trials, while our shared values of passion,
innovation, urgency, accountability, inclusion and integrity bring
out the highest potential of each of our colleagues.On-site
Protocol BMS has a diverse occupancy structure that determines
where an employee is required to conduct their work. This structure
includes site-essential, site-by-design, field-based and
remote-by-design jobs. The occupancy type that you are assigned is
determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned
facility. Site-by-design roles may be eligible for a hybrid work
model with at least 50% onsite at your assigned facility. For these
roles, onsite presence is considered an essential job function and
is critical to collaboration, innovation, productivity, and a
positive Company culture. For field-based and remote-by-design
roles the ability to physically travel to visit customers, patients
or business partners and to attend meetings on behalf of BMS as
directed is an essential job function. BMS is dedicated to ensuring
that people with disabilities can excel through a transparent
recruitment process, reasonable workplace
accommodations/adjustments and ongoing support in their roles.
Applicants can request a reasonable workplace
accommodation/adjustment prior to accepting a job offer. If you
require reasonable accommodations/adjustments in completing this
application, or in any part of the recruitment process, direct your
inquiries to . Visit to access our complete Equal Employment
Opportunity statement. BMS cares about your well-being and the
well-being of our staff, customers, patients, and communities. As a
result, the Company strongly recommends that all employees be fully
vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest
and conviction records, pursuant to applicable laws in your area.If
you live in or expect to work from Los Angeles County if hired for
this position, please visit this page for important additional
information: Any data processed in connection with role
applications will be treated in accordance with applicable data
privacy policies and regulations.
Keywords: Disability Solutions, Philadelphia , Campaign Engineer, Engineering , Princeton, Pennsylvania
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