Associate Director Business Intelligence Philadelphia, PA

Company: Publicis Health Media
Location: Philadelphia
Posted on: November 13, 2024

Job Description:

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe's tools and expertise around the world through the mantra "The Power of One."Job DescriptionThe Associate Director of Business Intelligence (hereafter "BI") will apply their years of experience in data analysis and strategic consulting as the BI lead on any of our myriads of enterprise clients within the health and wellness industry. Necessary to this success will be the ability to source and use the many data sources at the disposal of the BI team to not only represent the growth that our media/marketing campaigns have in the marketplace but also the ability to translate these insights into relevant recommendations to improve media investment for our clients.This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.Your Impact:

• Create professional relationships with the many members of your internal and client team(s) while being solely responsible for the level of quality in communications and deliverables for the entire team that serves on our client's behalf.
• Work with internal (PHM) and external (client team, partner agencies/consulting groups) partners to create measurement plans/proposals that satisfy all client goals and address challenges/opportunities with clearly defined goals and definitions of program success.
• Oversee the creation of the business rules and parameters of the engagement and participate with internal Finance and Operations teams in the scoping process and any necessary requests for proposal from outside vendors/data companies.
• Manage the many internal data sources and (where applicable) third-party vendors/data streams that comprise our custom measurement platform while keeping process on task within the established timelines and delivery dates.
• Be the strategic consultant using the aforementioned recommendations as the foundation for presentations, reports, assorted client deliverables in either a face-to-face setting or through WebEx/teleconference.
• Identify areas of opportunity to expand our presence through consultative selling at current clients while periodically participating in any new business development opportunities as they arise.
• Depth of understanding of how clients use all aspects of their multi-channel marketing mix in reaching their customers. Skills with the following main competencies: Project Management, Strategic Consultation, Communication Abilities, Curiosity, Management. A willingness to travel as client needs dictate. While all engagements are unique, travel is normally required 10 to 15% of the time.QualificationsAdditional InformationOur Publicis Groupe motto "Viva La Diff--rence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on encouraging belonging and creating equitable & inclusive experiences for all talent.Publicis Groupe provides inclusive benefit programs and policies to support the evolving and diverse needs of our talent and allow every person to grow. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.All your information will be kept confidential according to EEO guidelines.
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